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Disney has no plans to restart the series until 2022

发行后的四个星期内,《第九集-天行者的崛起》票房收入达到10亿美元。

The numbers we use every day are limited. Most of them are integers and we don’t deal with very large numbers. Speaking of the number of digits, isn’t it about tens of thousands or millions starting from 1? These units are currency units, physical quantities such as number, weight, and time. It is not common to use hundreds of millions in currency units.

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So we don’t know exactly what a billion units are. Up to a few tens of dollars feels good, but when it comes to a billion dollars, it’s a number we can’t imagine. Isn’t that a daily sense of numbers?

In general, the spread of electronic payments will reduce the chances of touching cash, so the sense of numbers is only waning.

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“Episode IX-The Rise of Skywalker” has reached $ 1 billion in box office revenue in four weeks after release. It was the seventh Disney movie to be released last year, exceeding $ 1 billion.
However, the latest work is sluggish compared to the past two works. Episode VIII-The Last Jedi (2017) earned $ 1 billion in 19 days and Episode VII-The Force Awakens (2015) achieved it in 12 days.

What is the cause of this slump? First, the market is full of Star Wars-related content. And the latest work was simply not perfect.
In addition, the New York Times noted factors in the Chinese market. In other words, how to watch this series differs between the United States and China. In the 1970s and 1980s, this series was not shown in China. As a result, few people appreciate the latest work in a friendly way. Eventually, the latest work lost the huge market in China.
There are many works whose profits could not be increased in the United States, but which could be expanded overseas to cover the entire profits. In the case of SW, it seems that domestic profits cannot cover the slump overseas.

The latest audience can be divided into the following two types.

  1. Eager fans in the United States

2. Indifferent audience outside the United States

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In light of the catastrophe, Disney has no plans to restart the series until 2022

However, since the first season of “Mandalorian” is popular in the video distribution section, A New Hope for The Rise of this series remains. The second season is under construction.
What will happen to Star Wars? SW is a content that earns $ 1 billion, even if it fails. One critic said that the next piece should be separated from long and complex stories. Produce smaller, more delicious pieces. For example, Fast & Furious or Marvel Comics.

I can’t imagine exactly $ 1 billion. I can’t do anything about it. I want one billion hours rather than $ 1 billion. Because time is not sold at any store.

That’s it for today’s post. Thank you

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