The carts rented out on the premises of the shopping mall have two functions.
What are the two functions of the cart rented out on the premises of the shopping mall?
One of its functions is the transportation of goods that will be purchased.
Another function is to assist customers in walking.
In general, shopping malls are unnecessarily large. It is large enough for the number of guests so that you can overlook the pattern of the corridor of the aisle.
Visitors continue their hard journey in search of just a few products. While walking.
In such a case, the cart becomes an encouraging ally for customers. Placing your hands on the cart and depositing a little weight on your upper body will make walking a little easier. Just a little.
If the shopping mall no longer rents carts for free, most customers will return home within a few minutes’ walk from the entrance.
What is the ultimate marketing method?
Well, the famous shopping mall in my town is closed.
I can’t visit that favorite shop or the shop I always checked for a while.
Above all, the shop owners will be in trouble. This is because people who have made a living from face-to-face sales are prohibited from facing customers.
There are various ways of making business plans in the world, and efficient management methods are proposed by analyzing big data.
But the final deciding factor is the eyes of the customers.
What do customers see, what they pick up, and what they do after that.
Being able to monitor this ultimate information instantly is the biggest advantage of face-to-face sales.
Retailers can’t do that now!
An incredibly huge number of carts are waiting for customers at the entrance of a shopping center where no one is coming.
Samsung and Lenovo are the latest to ditch a physical Mobile World Congress - The Verge… “made the decision to withdraw from exhibiting in-person” …
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That’s all for today’s post. Thank you
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